Google’s AI search results are changing how websites get seen. To stay ahead, you need smart and simple strategies. As a reputable SEO company in Sutton, we know what works.

Focus on Helpful Content

Write content that answers questions. Google’s AI likes clear and useful answers. Use plain words. Cover one idea at a time. Keep it short, but complete. AI extracts answers from pages that are easy to re

Use the Right Keywords

Don’t stuff pages with keywords. Use them in a natural way. Think like your audience. What would they type into Google? Use those words in your page titles, headings, and image names. Local tip: Add words like “SEO agency in Sutton” or “Sutton SEO specialist” to help users find you in your area.

Add FAQ Sections

AI tools often grab answers from FAQ sections. Make a list of common questions. Answer each in one or two short lines. Be direct. No fluff. Example: What does an SEO agency do? An SEO agency will helps your websites rank higher on search engines to get high quality business leads.

Keep Pages Fast and Mobile-Friendly

Google’s AI prefers pages that load fast. Make sure your website works well on different devices such as phones and tablets. Clean up code. Compress images. Remove anything that slows the page.

Use Schema Markup

Schema helps Google understand your content. It says search engine tools what your webpage is about. It boosts your chance of being featured. If you’re not sure how, our Sutton SEO specialists can set it up for you.

Keep Content Fresh

Update your website often. Add new blog posts. Refresh old ones. AI picks content that feels current. If your site looks outdated, it might be skipped. A quick tip: Set a reminder to review top pages every 3–6 months.

Earn Trust with Quality Links

Google trusts sites that others link to. Try to get links from respected sites. Write guest posts. Share useful content others will want to cite. Avoid buying links or using shady tricks. It may hurt more than help.

Use Clear Images and Videos

AI can read image tags and video titles. Name files clearly. Add short, helpful descriptions. Use alt text for all images. Videos should have captions. Keep them short and focused. Add a quick summary below each one. 

Final Thoughts Getting into Google’s AI results isn’t a magic trick. It’s about being useful, clear, and fast. If you need help, IHS is the SEO company in Sutton that businesses trust. Our team of Sutton SEO specialists can guide you every step of the way. Want to boost your website’s reach? Let’s talk.