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Selling your property privately on realestate.com.au (REA) can be a smart financial decision, especially for homeowners looking to avoid high real estate agent commissions. With property prices rising, many sellers are turning to private sale options to gain more control over the process and retain a larger portion of the sale proceeds. But the real question is—can you actually save money this way?
Let’s explore the advantages, challenges, and the real private seller costs on REA to determine if this approach is the right fit for you.
One of the primary reasons homeowners explore private selling is to cut down on fees. Real estate agents typically charge between 1.5% to 3% commission on the final sale price. On a $700,000 home, that’s $10,500 to $21,000 out of your pocket—just in commission.
By selling your home privately, you can avoid this commission altogether. This is where listing through services like For Sale By Home Owner becomes valuable. They enable you to list your property directly on REA, one of Australia's most visited real estate platforms, without needing an agent.
Now to the focus point—private seller costs on REA. REA doesn’t allow individuals to list directly on their platform; listings must be made through a licensed real estate agency or a third-party service like For Sale By Home Owner. Fortunately, this brand acts as a bridge, enabling private sellers to advertise their properties on REA legally and affordably.
Here’s a breakdown of what you can expect in terms of costs:
Even with all the optional extras, most private sellers still spend significantly less than they would on agent commission.
To understand the savings, let’s compare a private sale versus using a traditional agent:
Potential Savings: $18,101
This example clearly illustrates how private sellers can retain a significant portion of their sale price.
While the financial benefits are appealing, private selling also comes with responsibilities. You’ll need to:
However, brands like For Sale By Home Owner provide resources and templates to make this process simpler for the average seller. Additionally, legal advice from a property lawyer or conveyancer ensures your sale remains compliant and stress-free.
Private selling isn’t for everyone, but it works well for:
If you fall into any of these categories, listing privately could be a savvy choice.
Absolutely—if you’re prepared to take a proactive role. By cutting out the agent, understanding the private seller costs on REA, and leveraging services like For Sale By Home Owner, you can significantly reduce your out-of-pocket expenses and keep more of your property’s sale price.
In a real estate market where every dollar counts, taking the private route on REA isn’t just a budget-friendly option—it’s an empowering one. With the right tools and support, selling privately can help you achieve both financial savings and a satisfying selling experience.